Info

Crowdfunding Uncut | Kickstarter| Indiegogo | Where Entrepreneurs Get Funded

Why should you listen to Crowdfunding Uncut? Because I’m asking the same questions you want to know. I know what it feels like to fail at crowdfunding. I also know what questions to ask, and what to do to raise over half a million dollars on Kickstarter and Indiegogo. As I’m also advising Crowdfunding campaigns, I need to keep up to date with what’s working and what isn’t. Questions that will get answered on this show: what crowdfunding platform is right for me? What can I do to have a successful product launch? How can I get 1000 backers for my project? What really matters? What if I have a small budget? What happens after crowdfunding? I will share with our best interviews showcasing the campaigns processes, failures, critical lessons learnt and actionable strategies showing YOU how to get your project funded. This is where project creators get funded.
RSS Feed Subscribe in Apple Podcasts
Crowdfunding Uncut | Kickstarter| Indiegogo | Where Entrepreneurs Get Funded
2019
May
April
March


2018
November
October
April
March
February


2017
December
November
October
September
August
July
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August


Categories

All Episodes
Archives
Categories
Now displaying: August, 2016
Aug 16, 2016

Today’s guest, Nathan Chan, is wired to be an entrepreneur. He’s built a 6 figure digital publishing empire from scratch, and admits that in the beginning he knew exactly nothing about how to do it. Foundr magazine is a huge entrepreneurial success and there are tons of lessons to be learned from Nathan’s story and he shares them generously in this episode. If you’re an entrepreneur who’s just starting up your business endeavors, Nathan’s story should be very encouraging to you, so stick around!

“I don’t work. I build businesses for fun.”

That’s the first line you’ll see on Nathan Chan’s LinkedIn profile and it’s true. You can tell from the energy and enthusiasm that he exudes on this episode of Crowdfunding Uncut that it’s true. Nathan started building his online media empire before he really know what he was doing. Now his online magazine, Foundr, is one of the top 10 digital magazines on the iTunes store and he’s very pleased with how things have turned out (naturally). In this episode we find out how Nathan got started, the first steps he took, and how he landed some of his biggest interviews, including the cover story on Richard Branson that he used to put his magazine on the radar of many other high profile people who would one day be a part of his media publication. You won’t want to miss this episode.

Cheat Sheet (What you can learn)

  • How Nathan began his podcast as a part of building his media empire.
  • The signs of success and the strategies that helped Nathan move his magazine forward.
  • Ways Nathan has leveraged his marketing for more subscriptions.
  • Tools that can be used to optimize listings in the app store.
  • The importance of finding the right person to pitch with your interview request and how to make their involvement a “no brainer.”
  • Offering a “feature” position to interviewees early on to get momentum going.

Ask to Subscribe on iTunes/Stitcher

Crowdfunding Uncut is the place where incredible project creators show you how they launched their products online using the world’s largest crowdfunding sites such as Indiegogo and Kickstarter.


Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.

Smart Player (for that episode)

Why the content of the episode is important

Not everyone is cut out to be an entrepreneur, but for those who have it in their blood to start and grow their own business Nathan Chan has two words of advice: Extreme focus. In his words, “You have to be hungry if you want to build a successful business.” There can’t be any part of the process that you allow to intimidate you or hold you back. You have to be constantly learning, constantly growing, and constantly pushing past the barriers to your next step so that you can eventually reach the pinnacle you’re shooting for. It takes that kind of relentless effort to make your business the success you want it to be. You can hear Nathan unpack those concepts as he discussed the issue of extreme focus, on this episode of Crowdfunding Uncut.

More about the show

As he began his digital magazine, Nathan wanted to get an interview with Richard Branson. He figured that Richard was the epitome of an entrepreneur and that he’d be a perfect fit for his niche audience. But it wasn’t easy to get the interview. He worked tirelessly to find just the right person, the “gatekeeper” he could speak to in order to make a good connection with Richard. When he finally did, he worked very carefully and consistently to make sure he was able to land the interview. Though he originally lobbied for a Skype interview, it wasn’t possible given Richard’s schedule so he opted for an email exchange. That interview and the cover article he published were the catalyst for the future success of Foundr magazine. In this conversation with Khierstyn Ross, Nathan shares how he went about getting that connection, step by step – and how the results were more than he hoped for.

Quotes

  • "I don’t feel like I’ve attained success"
  • "If things don’t work, you just keep moving and keep building"
  • "Being so extremely focused provides an extreme amount of hustle"
  • "You have to be hungry if you want to build a successful business"

Nathan Chan's Story

Most online enterprises today are launched with a very carefully thought out strategy for getting the most eyes on it as possible, right away. But back when Nathan Chan began his online magazine (it wasn’t called Foundr then) he didn’t have any launch plan. He just build a website, began designing his magazine, and started contacting people he wanted to have featured in its pages. That was it. Through a lot of trial and error he was able to land some “big fish” who he then used as leverage to attract more big fish. Richard Branson was the first and many others followed. In this episode you can hear the details of what Nathan did to track down Richard Branson, get an interview with him, and use that connection to get more high profile interviews to move the Foundr brand forward.

Thanks, Nathan!
(Click here to thank Nathan on twitter!)

Resources from Website

Foundr Magazine – Nathan’s flagship publication
https://sensortower.com/ – App store optimization tool

This episode is brought to you by BackerKit

On your phone? Click here to write us a well-deserved iTunes review and help us outrank the riffraff!

Crowdfunding Toolbox

Aug 9, 2016

Clay Hebert is a Crowdfunding and Startup Advisor that’s helped creators raise more than $50M through Indiegogo and Kickstarter. He can be found at CrowdfundingHacks.com.

 

The Cheat Sheet

 

  • Crowdfunding campaigns get funded before they are launched, not while they are live
  • Good crowdfunding is just good marketing. If you are really good at marketing, then running a crowdfunding campaign should be easy
  • Why you should do your own crowdfunding campaign, instead of asking someone else to run it for you
  • “Below MSRP” and why you need to be aware of it
  • What are the 5 biggest mistakes people make when crowdfunding
  • The importance of defining your customer avatar before you set out to launch

 

Subscribe through iTunes

Subscribe through Stitcher


In this episode, Clay and I discuss the common mistakes a creator might make when launching a crowdfunding campaign. We also discuss basic concepts and strategies which have a huge impact on starting a campaign.

More about the Show

Crowdfunding Uncut is a show and podcast hosted by Khierstyn Ross. Every week we co-host the show with successful project creators, and other minds in internet marketing. The goal is to help YOU become inspired, take action, and get real results when it comes to getting your campaign funded through Indiegogo or Kickstarter.

 

Thanks, Clay!

If you enjoyed this session with Clay Hebert, let him know by clicking on the link below and sending him a quick shout out on Twitter!

Click here to say thank you to Clay on Twitter! Click to tweet.

Resources from this episode


This show is brought to you by

Backer kit is a Crowdfunding Fulfilment Software Tool that’s helped more than 1,900 creators fulfil orders to more than 3.5M backers.

Let them help you take care of fulfilment, customer surveys, upsells, and more! Head to Backerkit.com for more information.

 

You’ll also like

  • Crowdfunding Toolbox (click here or text UNCUT to 66866 if in the US)

    On your phone? Click here to write us an honest iTunes review and help us outrank the riffraff!


Claim your free download by clicking the image below.

 

Aug 2, 2016

Brian Clark is a recovering lawyer, serial entrepreneur and founder of Copy Blogger, RainMaker Platform, and several other successful companies. I met him in Cebu during Tropical Think Tank (notice a theme?), and I was able to ask him how he started out before there was crowdfunding and how he grew Copy Blogger to 8-figures with zero paid ads.

 

In this interview, Brian and I discuss the importance of validating a product before launching, and why having an audience is so critical, not just from a backer perspective, but for live feedback.

 

In this episode you will learn:

 

  • How to have these conversations with your customer: “Will it sell?” or “Will people buy it?’, as well as “Do people want it?”
  • Always, “audience first”; find out what they want, and how to sell it to them. It’s your job to find out what people want to buy.
  • How to ask someone to give you feedback on your idea.
  • People love to complain: a complaint is a product waiting to be made, or it is an improvement on an existing product that is not living up to customer expectations.
  • Validation has nothing to do with your ego.

 

Resources mentioned:

 

copyblogger.com

my.copyblogger.com

rainmaker.fm

rainmakerplatform.com

 

Click to Tweet

 

  • “Luck is not a strategy.”
  • “Content marketing is how we do things. Content marketing is not something we just preach. It is something that we do.”
1